Social Media Strategist

Are you a storyteller with a passion and skills in social media?

Do you thrive on curating original content and sharing captivating news that keeps audiences engaged, interactive, and eager to spread the word?

If so, we want to hear from you!

We are seeking an ambitious, proactive, and forward-thinking Social Media Strategist to join our team. In this role, you will play a pivotal role in amplifying our original content, promoting our expertise, and showcasing Chicagoland’s business landscape to a global audience.

At World Business Chicago, our Marketing & Communications team operates as a small but mighty media engine— positioning the agency and its leadership and team members as trusted resources in economic development. Transparency, credibility, inclusivity, equity, and innovation are at the heart of the organization and our content strategy.

As the Social Media Strategist, you’ll be tasked with studying and developing your voice in all things economic development. You will oversee and manage our social media footprint, with a primary focus on LinkedIn. Your expertise in LinkedIn advertising and business management will be crucial for targeted content distribution. Additionally, you’ll craft compelling video content and embrace emerging trends to keep our strategy fresh and engaging. Thus, strong video editing skills and experience are required.

Join our close-knit team where reliability, trustworthiness, and tenacity are prized qualities. You will always have an eye towards evolving our social media and strategy to markedly increase  followers, engagement, and interaction. If you’re outgoing, passionate about trends, and excel in a dynamic environment, you’ll thrive with us.

Key Responsibilities:

• Develop and implement a comprehensive social media strategy, with a focus on LinkedIn.
• Manage and optimize social media platforms, including LinkedIn, Instagram, X, Threads, Facebook, and TikTok.
• Create engaging video content, including reels, short vignettes, and TikTok-style videos.
• Attend and cover agency events for social media content, including evenings and weekends.

Qualifications:

• Bachelor’s degree in marketing, communications, or a related field, preferred.
• Proven experience as a Social Media Strategist or similar role, with a strong track record of driving engagement and KPIs.
• Expertise in LinkedIn advertising, sponsorship, and business management.
• Proficiency in Instagram, X, Threads, Facebook, and TikTok.
• Strong creative skills in story-telling using graphic design tools and video editing software.
• Exceptional written communication skills and ability to tailor content for different platforms and audiences.
• Analytical mindset with the ability to derive insights from social media data.

Join us in shaping Chicago’s economic development narrative and making a meaningful impact on our community. We have an engaged, loyal audience with an incredible appetite for our original content, news, and pro-Chicagoland company announcements. Apply today if you’re ready to harness this power and drive stratospheric growth and engagement!

Salary Range:

• $45,000 – $55,000

World Business Chicago is an equal opportunity employer.